Influential Women in Digital Marketing
Happy International Women’s Day from Team Organic!
In celebration of International Women’s Day 2017, we’ve created a short list of those who we consider to be some of the most influential women in the digital marketing industry today.
Reshma Saujani is a lawyer and politician, as well as the founder of Girls Who Code. The non-profit organisation aims to close the gender gap within the tech industry. Their principal goal is to have one million women in computer science by 2020.
As well as being a lawyer, politician and co-founder, Saujani is also an author. Her 2013 book, Women Who Don’t Wait in Line: Break the Mold, questions why there aren’t more women in leadership roles today, and how this can be changed.
Kate Russell is a journalist and author who has been writing on technology since 1995. She’s best known for appearing on BBC Click, a weekly programme with updates on the latest in technology news.
In an interview with We Are The City, Russell said: “It’s up to we adults to make sure girls continue to get equal access to technology, and perhaps most importantly that boys have great role models so that they do not grow up with the same biased impressions of the tech world that our generation did.”
Forster was “awarded an MBE in January 2017 for services to Digital Technology and Tech Development and Women in Science and Engineering (WISE) named her Woman of the Year for 2016”. If that’s not enough to warrant a place on our list – I don’t know what is!
Caterina Fake is best known as co-founder of Flickr. Fake told Entrepreneur that her earliest entrepreneurial memory was: “When I was around 5, I sold my drawings to my parents for 10 cents or a quarter, depending on the size of the drawing.”
Fake also told Skill Crush: “I think one of the big challenges is actually cultivating beginners’ minds and making sure you’re still open to the world and continue to see new things.
“You can actually get jaded. You can stop seeing things that are new. You can start fearing failure. Those are the things an entrepreneur needs—an open mind and the ability to see the world with new eyes.”
Rebecca Jones and Chelsea Slater
The company coordinates events, courses and workshops where teens can learn to code, with their main aim to ‘tackle the widening gender imbalance in tech’.