The way you package up your product is an important part of your brand, whatever it is that you sell. So, when you create a digital marketing strategy, it makes sense that every other representation of your brand follows this.
Nearly anyone can be taught how to build a website. That’s not something that you’ll hear a digital marketing agency say very often. But good website design is a complicated process, and hard to actually achieve. If a site is difficult to navigate, looks unprofessional, or loads slowly, users are likely to be put off and might end up with your competitors. Whether you’re creating your own website or having a site built, our website checklist will help you keep on track.
Search Engine Optimisation (SEO) is the art and science of helping websites to perform well in search results. For ecommerce websites (those sites which are selling online) getting SEO right means bringing customers to the till; customers with a real intention to buy exactly what you’re selling.
What with search engines updating their algorithms every five minutes, it can be a bit tricky to keep up to date if you’re not in the industry. Because we’re jolly fine people and have rather a knack for SEO and for websites, we’ve compiled a list of 5 timeless SEO tips for ecommerce. Read on!