It’s probably not a surprise that using social media can give your sales figures a big boost. Well timed interesting content can help new followers find what you’re offering, and win them over to your brand. The flaw in the process is that the internet in general is pretty loud. Potential customers are always in danger of getting distracted by something else. So why not keep hold of people about to make an impulse purchase?
A spot of marketing jargon-busting to get started
- B2B stands for Business to Business. It’s the catchy name for business who sell to other businesses.
- B2C means Business to Consumer. This is when businesses sell products or services directly to an individual consumer.
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