The overwhelming pace of modern digital culture is a growing concern for businesses – what with breakthrough technology advancements such as chat bots, 3-D printing and stem-cell embryos, it’s no wonder companies are feeling the heat.
Social media elements, devices and technological developments are relentlessly being churned out in order to meet high consumer demand. This probes us to question Facebook’s longevity, and discuss marketing shifts whilst giving you an inside scoop on a revolutionary development coming 2020.
See below for our digital marketing forecast, that includes marketing predictions which we believe will take place in the New Year.
Facebook recently announced their latest addition to the social platform, a ‘coming out’ life event. Created to celebrate ‘coming out’ as a momentous feat, the feature is a new timeline event put forth for LGBT users to share their initial acts of self-disclosure. Some have commended Facebook’s effort to incorporate this event into the platform. However, LGBT users aren’t as accepting, interpreting the development as a further misrepresentation of the LGBT community via the World Wide Web.