There’s a growing number of SEO companies to choose from, making it difficult for small businesses to know what to choose. If you’re a small business or sole trader, you need a company that can explain the basics and build your website’s profile steadily and reliably, which means using ethical SEO.
If you want to strengthen your marketing game, the first place you should head to is your social media sites. These are the front pages of your business, and introduce customers to your brand. So, naturally you need to keep them up-to-date and in top nick. But there’s more to it than that.
Avoiding social media because you think you don’t have the expertise or the time? Think again. Having a presence on a few select social media platforms doesn’t have to be time-consuming and complicated; there are plenty of tools around that allow you to manage multiple social media streams quickly and efficiently.